
FOR IMMEDIATE RELEASE
Joybound People & Pets Joins NBCUniversal Local’s 11th Annual ‘Clear the Shelters’ Pet Adoption and Donation Campaign This August
WALNUT CREEK, CA – Joybound People & Pets is proud to participate in NBCUniversal Local’s 11th annual Clear the Shelters campaign, a nationwide pet adoption and donation initiative that has helped nearly 1.2 million pets find loving homes and raised more than $5 million for shelters and rescues across the country since its inception in 2015.
Running from August 1 through August 31, the Clear the Shelters campaign aims to increase awareness and encourage pet adoption from local shelters. Joybound People & Pets is one of hundreds of organizations nationwide joining this month-long effort to promote adoptions and raise essential funds for animal wellness services. Throughout the month Joybound will offer waived fees or discounts on pet adoptions.
“At Joybound People & Pets, we believe every animal deserves a second chance and every person deserves the joy that comes from a meaningful connection with a pet. Joining Clear the Shelters amplifies our ability to create those life-changing matches,” said Miguel Abi-hassan, Chief Programs Officer. “This campaign is about more than adoption — it’s about community, compassion, and the incredible transformations that happen when people and pets find each other. We’re honored to be part of this powerful national movement.”
With thousands of cats and dogs eagerly waiting to start their next chapter, Clear the Shelters offers a powerful opportunity to spotlight the life-changing work happening every day in our communities. This campaign not only elevates the importance of adoption but also showcases the critical services that make those happy endings possible, from expert behavioral support to community-based veterinary care.
Special Adoption Days at Joybound People & Pets
- Friday, August 8 – International Cat Day – (discounted adoption fee 25%)
- Saturday, August 16 – National Clear the Shelters Day – (adoption fees waived all animals)
- Saturday, August 23 – (adoption fees waived for all animals)
- Sunday, August 24 – (adoption fees waived for all animals)
- Tuesday, August 26 – National Dog Day – (discounted adoption fee 25%)
Media Opportunities:
If you are interested in covering this inspiring campaign, Joybound People & Pets can arrange:
- Interviews with Joybound leadership, adoption team and animal care specialists
- Access to high-quality photos and videos of adoptable animals
- On-site visits to our Walnut Creek campus or to an upcoming adoption event, where you can meet adorable adoptable dogs and cats
- Live-shot opportunities for morning or evening shows (arranged ahead)
Media Contact:
Chelsea Blackburn
Public Relations Manager
Joybound People & Pets
cblackburn@joybound.org
(925) 256-1273
About Joybound People & Pets:
Joybound People & Pets is a nonprofit dedicated to strengthening the human-animal bond by providing compassionate rescue and adoption programs, pet-focused vocational training, and community services that benefit both animals and their human companions. Since 1991, Joybound has facilitated more than 52,000 pet adoptions, while offering accessible veterinary services, animal training, human education and more, resulting in a 145% increase in essential services to the community from 2023.